LAND ROVER BRAND GLOBAL – LAND OF LAND ROVER
For the 70th anniversary of the Land Rover Brand we researched a story of an area in the Himalayas called ‘Land of Land Rover’. This is a story that gives an ‘insider’ look at things, telling a fascinating story of Land Rovers Defender 1 that has shaped the lives of the people in Sandakphu across generations. As Global Creative Director I scripted the story and was responsible for creating a Global Social Media campaign (Facebook, YouTube, Twitter, Instagram), which touched the heart of all Land Rover fans.
Client: JLR Global, JLR Mumbai
